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This webinar will discuss tips and tricks for implementation and provide insight into why data quality is a crucial component of any Enterprise Information Management (or EIM) solution. The webinar is quick, concise and to the point so you will quickly know if you should focus on the importance of Data Quality for your enterprise.

The importance of Data Quality is rising in today’s enterprise business world. According to TDWI, the cost of bad data is more than $600 billion annually in the United States. Low data quality can cause a variety of challenges for your business including:

  • Low customer satisfaction and loss of customers
  • Misguided business decisions
  • Missed opportunities
  • Financial inaccuracies and mistakes
  • Legal and monetary penalties and
  • Negative company image

About Sally McCormack

Sally McCormack has over ten years of data integration, data warehousing, and business intelligence experience. She is an expert level data integration developer and administrator with experience in both architecting and implementing ETL and data quality solutions.

Sally has provided strategic and tactical leadership to many data warehouse projects with experience in implementing and supporting commercial/financial/product complaint data warehouses and data quality programs in the biotech/pharmaceutical industry. Her experience includes full life cycle development, from requirements gathering through the maintenance phase. Sally is a Certified Business Intelligence Professional (CBIP) in Data Integration, Certified Business Intelligence Professional (CBIP) in Data Analysis and Design, and an Informatica Certified Professional in PowerCenter Data Integration, and an Informatica Certified Professional in Data Quality.

About Debora Langer

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